Presence at the Heart of the Unified Communications Debate
I ran into Mike Gotta’s post about presence. Mike nails it here. While presence will remain a core element within platforms for unified communications, the social dynamics around presence require all of us to look beyond how presence is defined, packaged and delivered by UC vendors (e.g., Cisco, IBM, Microsoft). The benefits of “presence” span far beyond the boundaries of unified communications. In fact, presence is on its own convergence path with social networking trends.
I’ve blogged about it a few months ago here and here and here about presence changing. Even Blair Pleasant who tracks the space agreed. Now Mike has a great analysis.
Web 2.0 seems to be dying but the reality is that UC is Web 2.0 or Web 2.0 is UC.