Microsoft Seinfeld ads are over?
Gizmodo has some background on this story Was it cancelled? Was this planned? Will Seinfeld come back? Oh the cliffhanger is killing me!
Which brings us back to Alex’s point people are talking about it, so its a positive. Personally I think they’ll bring Jerry back at some point and that this is some deliberate campaign strategy. Think of the many companies that run simultaneous ad campaigns. Like Geico comes to mind, with their lizard guy and the cavemen is ongoing. What do cavemen have to do with insurance? Nothing really, but people get familiar with the name and get that positive association. I think it’s a great move to humanize the giant and create that folksy component of Americana effect.