Microsoft Competing with Google in Unified Communications - Eric Swift Microsoft Interview
At the UC Summit 2008 put on my UCStrategies I sat down with Eric Swift to talk about Microsoft and Unified Communications. Full interview coming up soon. However, I wanted to provide this snip of Eric’s conversation on Unified Communications and the threat of Google. I asked the question that everyone wants to know. How is Microsoft going to compete with Google. Eric gives a great answer without directly dissing Google.
If you digg into his interview you can see the battle lines being drawn between Microsoft’s vision of Unified Communications and Google’s ‘quiet’ moves into the space. However the stakes are increasing as Google announced this week their partnership with Salesforce.com. It’s clear Google is changine the game on Unified Communication market but vectoring in from another direction - hosted web services. I think Google has a great strategy but Microsoft is so well positioned to crush them. We’ll see.
Enjoy the conversation with Eric. Here is the video of me and Eric
WordPress
[...] Here is Eric’s answer - a video post at BroadDev.com [...]
on June 25, 2008 @ 9:29 am
Microsoft is going to be a very tough foe, even for a more entrepreneurial Google. I also think both are going to be fighting it out in the skies via cloud computing.
on June 25, 2008 @ 11:38 am
Google is trying to be the mainframe in the cloud. They are trying to create a distributed computing platform with sofware as a service as the core value proposition - the data sets are the key for them to develop new algorithms around.
They will try to create a new paradigm around what Unified means…
on June 25, 2008 @ 12:55 pm
[...] Furrier’s video in his earlier post raises some great questions. Yes, it seems Google is slipping into this Unified Communications [...]
on June 25, 2008 @ 12:58 pm
See my blog earlier today about cloud computing and its impacts: http://gregness.wordpress.com/2008/06/25/cloud-computing-meme-explosion/
G
on June 25, 2008 @ 1:17 pm
[...] On another post I had his answer to my question on “How will Microsoft Compete with Google in the Enterprise?” - click here to see that int… [...]
on June 27, 2008 @ 6:36 am
[...] Recently I sat down with Eric Swift of Microsoft’s Unified Communications team and asked him d…..How does Microsoft UC strategy compete with Google’s moves (as a threat to UC). Here is the interview [...]
on August 15, 2008 @ 4:17 pm